VD-AboutUs | VeruDesigns, LLC

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My clients say it best ...

Diane

Love, love , LOVE it. I was out all day and came home and saw that my necklace arrived. Made my day. Thank you SO much. It's so much more than I hoped for!

Joy Hopkins

I am in love with the piece you made for me. It is simply perfect in every way. I love how your custom work is an expression of the people that wear it. You have such a remarkable talent of capturing the essence of people, places and things. Thank you!

Linda

Thank you, Veruschka. I'm in love with this piece. What a beautiful birthday present to myself. The necklace is beautiful.

Amber Holmblad

Artist / Holmblad Creative

Veruschka’s ability to conceptualize and sculpt unique & hip creations is unmatched. She is an exceptional artist who has her own style. I love my new necklace and think of it like a work of art as much as a fashion statement. It is such a striking piece that everyone at the office was asking me about it. I received A+ customer service. When I needed to receive the necklace before an event, Veruschka was super quick to respond and sent it out right away.

Wendy

This bracelet is AMAZING!!!!

Karen Davis

Former President & CEO Arts & Business Council of Greater Philadelphia

...both You and your Art! I am absolutely overwhelmed. I'm throwing a 90th birthday party for my Mother over the holidays and 150 people are attending. But they will all be looking at me because I intend to wear the magnificent "Re-Birth Necklace" and proclaim my re-birth to our family and friends. I cannot thank you enough for your amazing art .

Arielle Ford

Best-selling Author, Speaker, Life Couch / Arielle Ford

I received the pearls today and they are absolutely STUNNING! I can’t wait to finally start wearing them. Thank you so much for your creativity and generosity.

Leslie Lenox

Just got home and saw my beautiful VeruDesigns box. Then I opened it and yelled a bit of wows, put on my beautiful happy bracelet ( probably will wear it to bed) and then the great necklace. I'm still smiling. Wow. Thank you!

Purva

I am in love with my La Gran Sonrisa! Thrilled to receive it and it came so beautifully packaged. Veruschka, your work is exquisite and the attention to detail and the effort you invest in every aspect of your work makes the experience a journey of love.

Yolanda Cole

I received my custom bracelet and matching earrings this week and they are FANTASTIC! Thank you very much. I especially enjoyed the caterpillar….!!!

Vera Arns

Teacher, Traveller, Wife, Mom and Grandmom

I’ve been a huge fan of Veruschka’s work for a long time. So, when my birthday approached I decided to treat myself to something very special. And oh my goodness! What a surprise it was to receive this beautiful Necklace from the “Bolivian Goddess” Collection. I knew it was very beautiful from the pictures on her shop, but they don’t do justice to the beauty of these extraordinary necklaces. The detail, the colors, the size, weight, comfort, EVERYTHING is so much better than you already think it is. Was it worth it? Much, much more than that. I got so many compliments and continue to get them every time I wear it. It’s become my secret weapon for every time I feel slightly down. I just put it on and feel wonderful again. If you’ve been thinking for a while about buying one of Veruschka’s pieces, DO IT! Before she gets too famous!

Mary

My “Red Blue & Yellow” necklace is a stunning piece of art, which I love to wear! And it goes with so many different colors and looks. You will not be surprised to hear that absolutely everyone comments on it. No one has seen anything like it! Your attention to detail is amazing. I also enjoyed the story behind the necklace, and I am privileged to own it. Thank YOU!

Melissa & Amanda

I just wanted to thank you again for the AMAZING necklace for Amanda. She wore it all day (wouldn’t take it off) and got many compliments, everywhere we went. She even hid the necklace away because she didn’t want her brother “touching it”. LOL Also, she had THE BEST TIME at the photo shoot. You did such a good job making her comfortable. Thank you again for everything! - XO Melissa and Amanda

Nancy Thompson

What a wonderful necklace!!!!! It arrived today with all the beautiful accompaniments -the box, jewelry bag and lovely explanations. I am so thrilled to have a VERU original. It is even more special knowing you personally. I already received many compliments and inquiries about it and will be sure to direct them to your web site. You are a true artist and have found a wonderful way to express your inner talent and your love of beautiful things, Thank you so much. Blessings to you.

Krista

I absolutely LOVE, LOVE, LOVE the necklace you made for me. You are so sweet!! You completely read my style as well, those are all of my favorite colors!! - Krista

ABOUT VERU DESIGNS

I believe that Jewelry chooses you , as much as you choose it.

I’m a big fan of women who love their bodies, but know that their true power is in their minds & hearts. Women who are unafraid of wearing a statement necklace that will guide people’s attention towards their eyes, words and their sexiest curve: An authentic smile.

I love colors, patterns and texture, because like you, they express the many dimensions that make up your feelings, thoughts and intentions as you step into your world every day.

I am a coffee lover! And believe that a great Barista is like a great Jewelry Designer. Craftsmanship is what it’s all about. Pouring passion and love into each coffee cup, or jewelry piece, as if it were the first and last of its kind. Because it is.

I’m a woman who likes fashion, but LOVES style . A woman who adores being a woman, and who trough the art of jewelry making, has found a way of celebrating that gift, every day.

VeruDesigns is an American Brand, lead by a Bolivian woman, who hopes you’ll find among our jewels the perfect means of self-expression in your journey towards awakening to who-you-really-are .

Second Half Edition!

First Half Edition!

Shells - Our Fall Collection

Bridal Edition - The Full Collection

So grateful for our recent features in these beautiful publications!

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See our latest interview featured on SEASON II of “Articulate with Jim Cotter” on PBS nation-wide!

Artist Statement:

Losing a loved one to cancer felt as if my whole life perspective had utterly been changed, very suddenly.

Things that had been priorities suddenly didn’t feel important anymore. VeruDesigns became my unexpected savior in that sense. It was born out of a need to believe in beauty, choice and meaning again. . . which is what Art is all about in a way. A piece of Art houses the journey of its creation, the love poured into it. And so you could say, that my art jewelry is a way of sharing the love I have to give, with women who resonate with my creations.

Beauty and love have many languages, and my favorite language is no doubt COLOR and texture. I hope the vibrant colors of my pieces will mirror back the beauty that resides in my clients as well.

“What is my medium?” I work exclusively with clay. A unique type of oven-baked clay made of PVC.

“Are the surfaces painted?” NO. Each bead (be it round or flat) is made of a basic white (very light) clay, that is then covered with the unique colors and patterns of clay you see on the finished piece.

Even though the clay itself comes in a range of colors, most times they require further mixing and matching to get the exact tones I’m after. The patterns are created using different techniques depending on the size of the piece and the kind of pattern I’m trying to create. The most basic technique is very much like making a puzzle. Imagine the finished pattern you see on a bead as a finished puzzle, where each bit of color on the bead is a piece of clay that was hand cut using a small razor blade and then put together with my fingers next to the other small pieces of colorful clay, until the desired patterns are formed.

Each piece is not only 100% handmade, but very much one-of-a-kind, and can never be perfectly replicated again. A piece can only be born when something inspired me to do so. My job is then to infuse myself, and expose myself and seek the beauty in things, places and subjects.

How durable is it? It’s much more resilient than you may think. However it’s not metal or a stone. Ultimately, you’re purchasing not just jewelry, but a piece of Art. All my pieces come with a lifetime guarantee. That means that if something were to happen to your piece, you can count on it being fully restored or replaced.

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About Veruschka

President, Founder & Principal Artist

Veruschka is a bolivian-born Software Engineer turned Art Jewelry Designer/Sculptor, and founder of VeruDesigns, LLC. Her company is a couture Wearable Art Design House founded in 2013 and known for both, its exquisite one-of-a-kind & handmade collections of ‘flora-inspired’ jewelry and unique custom contemporary pieces driven by color, patterns and interesting textures.

Veruschka is a 100% self-taught jewelry designer and maker. You’ll find that her process is heavily influenced by her engineering precision, as well as an outside-the-box way of designing each art piece, inspired by nature, architecture and fashion.

VeruDesigns creates primarily custom jewelry for a loyal list of exclusive clients and full jewelry collections for galleries in the US and Europe as well as fashion designers and exclusive boutiques. She’s been featured in Marie Claire (US, Turkey and France editions), several Art Publications in the US, Europe and Asia, and most recently was featured in the emmy-award winning TV show Articulate with Jim Cotter.